SISQUAL® WFM and Euromadi join forces to accelerate retail digitalization in Spain  

SISQUAL® WFM has just strengthened its presence in the Spanish market by establishing a partnership with Euromadi, the largest multi-sector purchasing and services centre in Spain and one of the most important organisations in the food and consumer goods distribution chain in Europe. This partnership aims to respond quickly to developments in the major consumer and distribution sectors through solutions that optimise the workforce, promote operational efficiency and strengthen the competitiveness of Euromadi’s members. 

Euromadi stands out for its ability to add value to its approximately 140 members throughout Spain through almost 15,000 points of sale, including supermarkets, convenience stores, perfumeries and cash & carry outlets. The Group offers its members a model that strengthens competitiveness, bargaining power with suppliers, and access to high-quality own brands, which in turn generate loyalty and traffic for their establishments.  

Digitalisation and innovation as drivers of efficiency 

More than just a purchasing centre, Euromadi is also a comprehensive service platform committed to innovation, consumer knowledge, and strategic support for its partners. Through initiatives such as ‘HubIT’, a digital centre that supports its partners in modernising their businesses, it promotes operational savings, commercial agility, and greater efficiency in resource management. The Group recently announced that digitalisation is one of its key objectives, aiming to continue improving the competitiveness of its partners and increasing satisfaction and confidence in its services. 

The collaboration with SISQUAL® WFM therefore represents a joint commitment to modernisation, innovation and the enhancement of teams in the Spanish retail sector. SISQUAL® WFM is thus integrated as a strategic support tool for the growth and digital transformation of Euromadi’s members, enabling them to:  

  • Manage teams flexibly, through features such as ‘Open Shifts‘, which allow employees to volunteer for open shifts, promoting autonomy, reducing absenteeism and improving work-life balance;  

WFM contributes to the humanisation of the sector  

For several decades, Euromadi has been investing in solutions that create value for its members, promoting innovation, competitiveness and sustainable development in the distribution sector. In line with this vision, SISQUAL® WFM aims to be a strategic partner, supporting members in managing their teams and strengthening customer proximity. 

‘The partnership with Euromadi represents a firm step towards building a more digital, efficient and human retail sector. It is an honour to be able to contribute to the development of its members with a solution that values teams and adds agility to operations,’ said José Pedro Fernandes, SISQUAL® WFM’s Vice-president. 

Euromadi Spain is also a member of Central European Marketing Distribution (EMD), Europe’s largest consumer products centre, thus reinforcing its strategic importance in food distribution. Its members include leading brands such as Alcampo, Makro S.A, Spar and Fragadis S.L, among others.  

Would you like to know more about how SISQUAL® WFM can streamline retail operations?  

Turn workforce planning into a competitive advantage, with special conditions for Euromadi members!  

Book a demonstration now! 

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