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SISQUAL®WFM Joins the 12th Edition of Retail Forum 2024


SISQUAL®WFM Joins the 12th Edition of Retail Forum 2024

SISQUAL®WFM will participate in the 12th Edition of the Retail Forum, the largest retail event in Spain. The event will take place on March 21, 2024, at the North Convention Center in Madrid, IFEMA, Madrid.


Retail Forum 2024: An Event Seeking a 360º Experience


The theme for the 2024 edition is: Transformative Experiences: RETAIL 360º, with Artificial Intelligence as a major topic of discussion.

Since the advent of this technology, retail has witnessed new business opportunities related to the customer experience. AI is here to stay and revolutionize everything, from e-commerce platforms to physical stores.

The event takes place annually, bringing together retail leaders and experts to discuss the latest trends, innovations, and challenges facing the industry. With over 1500 participants, 120 speakers, and 70 technological partners presenting the latest products, services, and technologies in the retail sector.

An excellent opportunity to gather fresh ideas and strategies for transforming and enhancing business management.  

Notable speakers include: 

  • Marta Panera, Marketing Director, Foreo;
  • Eloy Mariaud, Director of E-commerce and Digitalization, Casa Del Libro;
  • Jordi Badía, CIO – CDO Digital Lola Commerce, VENCA;
  • Sergio Martínez, Director of E-commerce and Digitalization, General Óptica;
  • Eva Ivars, General Director Spain and Portugal, ALAIN AFFLELOU;
  • Diego Lías, Chief Financial Officer, Lowe.




As a leading workforce management (WFM) solutions provider, SISQUAL®WFM will be present at the Retail Forum to showcase its innovative solutions specifically designed to optimize Workforce Management in retail environments.

With over 30 years of experience in the industry, SISQUAL®WFM offers a comprehensive set of WFM tools that help companies improve productivity, reduce costs, and increase retail sales.

During the event, the SISQUAL®WFM team will be available to discuss how the software helps retailers worldwide address challenges such as generating schedules based on expected demand, managing absences, and optimizing workforce in real-time. Additionally, they will present the latest technological innovations designed to enhance operational efficiency and improve the customer experience across all areas of retail operations.

Don’t miss the opportunity to exchange experiences and be inspired by the future vision of retail, with a tool that increases productivity while providing quality of life for employees!


Visit Us at Tienda  Del Futuro!