On October 24th, the city of Barcelona will host the 3rd edition of Retail Forum Barcelona 2024, an event that will bring together the main leaders of the retail sector in the Catalan region. SISQUAL® WFM will be there to show first-hand the solutions that are redefining workforce management and the customer experience in the retail sector.
Artificial Intelligence and the future of retail
With Artificial Intelligence (AI) shaping new opportunities for the retail sector, the event will highlight the latest trends in the retail market, with a focus on customer experience, logistics and unified commerce. One of the most visited spaces at the Retail Forum is the “Tent of the Future”, which is located in a privileged area of the event and offers visitors an exclusive opportunity to experience software demonstrations and try out the latest technological innovations on the market.
Sponsored by SISQUAL® WFM, the “Tent of the Future” allows visitors to explore how Workforce Management solutions can bring efficiency and agility to the retail sector, combining technology with the real management needs of this sector.
The event will also examine topics that are redefining modern retail, including:
- Digital strategy and the use of AI
- Customer experience (CX) and unified commerce
- Logistics and media in retail
- AI in e-commerce
- The concept of Made in Catalonia 5.0
WFM at the forefront of digital transformation in Retail
The use of WFM tools is increasingly a reality for retail companies, making it possible to forecast operational needs and adjust the workforce according to market requirements. Through forecasting modules (SISQUAL® Forecast), the software helps define the exact number of employees needed for each task, reducing operating costs and ensuring better management of working hours.
In the words of José Pedro Fernandes, Vice President of SISQUAL® WFM for the Spanish market,
“AI helps to do more with less, improving the work that is already being done and significantly reducing the time spent on administrative tasks,”
he stresses. Technology has therefore become essential for optimizing day-to-day operations in retail, not only increasing productivity, but also improving employees’ quality of life by assigning the right person to the right place at the right time.
An invitation to the future of retail
SISQUAL®WFM’s presence at Retail Forum Barcelona 2024 underlines the company’s commitment to being a strategic partner for retailers who want to be part of the digital transformation.
The event will be held at the Barceló Sants Hotel and will feature more than 200 participants and more than 35 speakers and 25 sponsors, making it a strategic meeting point for leaders and experts in the field.
Come visit us and discover the future of retail with SISQUAL® WFM!
Book a free demo now!









