On 21 October, Barcelona will host the 4th edition of Retail Forum Barcelona, one of the most important events in the Spanish retail sector. Held at the Hotel Barceló Sants, the meeting will bring together over 300 retail leaders and experts, providing a platform for debate on the trends and innovations shaping the future of the sector.
Under the theme “Barcelona reinvents retail – Tradition, Technologies and Experiences that Transform the Future”, the forum will address topics ranging from omnichannel and unified commerce to Generative Artificial Intelligence (GenAI), including new business models, customer experience (CX), digitisation, logistics and sustainability.
WFM: Forecasting and efficiency at the service of retail
As in the previous edition, SISQUAL® WFM will sponsor the ‘Tenda do Futuro’ (Tent of the Future), one of the most visited venues at the event. There, visitors can learn how Workforce Management tools combine technological innovation with the real management needs of companies, bringing greater agility, efficiency and flexibility to the sector.
“The retail sector in Spain is one of the most dynamic and competitive in Europe. Being at the Retail Forum Barcelona is the ideal opportunity to show how SISQUAL® WFM can help retailers anticipate needs and transform their processes, making them more agile, sustainable and customer-centric,” explains José Pedro Fernandes, Vice President of SISQUAL® WFM.
SISQUAL® WFM enables companies in the retail sector to forecast needs, plan resources, and make more strategic decisions through machine learning and predictive analytics mechanisms. In this way, managers can ensure that each employee is in the right place at the right time, adjusting operations in real-time to meet market needs.
Commitment to the digitalisation of the sector
SISQUAL® WFM’s presence at Retail Forum Barcelona 2025 reinforces its role as a strategic partner to the sector in Spain. The company already counts some of the country’s largest retailers among its customers, including Mercadona, Fragadis, Alimerka, Masymas and, more recently, CONDIS Supermarkets, based in Barcelona. Internationally, SISQUAL® WFM also supports leading groups, such as Metro AG, one of the world’s largest retail companies.
Don’t miss the opportunity to see SISQUAL® WFM‘s solutions up close at the ‘Tent of the Future’ at Retail Forum Barcelona 2025!
Book your demonstration now!
